German market opportunities for Scottish business

German market opportunities for Scottish business. Image is of Brandenburg Gate.

Being a member of the Scotland/Northern England committee of the British Chamber of Commerce in Germany and working on a Scottish-German market initiative with David Scrimgeour MBE, a Scots lawyer working as a business adviser in Germany for more than 25 years, reminded me of the still untapped opportunities that the largest economy in Europe could present to many Scottish … Read More

Marketing and fundraising challenges for charities

Marketing and fundraising challenges for charities. Image is of a clock because time is one of the main challenge.

In conjunction with fundraising consultant Heather Stewart, I conducted a short online survey about the main marketing and fundraising challenges facing charities. A range of charities, including arts, heritage, community, voluntary sector and social enterprises, participated in the research. Key Marketing Challenges The top three marketing challenges were: 1. Finding enough budget for marketing. 2. Finding enough time for marketing. … Read More