Marketing training for insolvency practitioners

Insolvency Support Services, an award-winning provider of a uniquely complete range of support services to the UK insolvency market, has launched its new 2015/16 training programme including two Wallace Marketing courses for insolvency practitioners (see pages 24 and 25).

Eileen Maclean, director of Insolvency Support Services and one of the UK’s foremost insolvency practitioners and trainers, said: “David’s expertise lies in developing and implementing marketing strategies across many sectors. Over the last year or so he has been our marketing advisor and I would have no hesitation in recommending him to others.

By restricting this course to IPs only, he and the delegates will be able to consider the particular issues that are most pertinent for IPs (for example, the fact that many businesses and individuals outside the profession have a low level of awareness of what we do) and to focus on how best to address these issues when developing a structured approach to marketing.”

Essential Marketing for Insolvency Practitioners
Where is your next client coming from? How will businesses know to turn to you as an insolvency practitioner if they run into financial difficulty? In an increasingly competitive environment all IPs need to market their services proactively, not only to inform and attract new clients, but also to maintain and develop relationships with intermediaries. This interactive course introduces the fundamentals of professional marketing, including the practicalities of developing and implementing a focused marketing action plan.

Manchester, Tuesday 1 March 2016

LinkedIn and Twitter for Insolvency Practitioners
Have you set up a basic LinkedIn or Twitter profile, added a handful of your contacts and are now wondering what to do next? Do you feel there’s a lot more you could achieve if you knew how? Or maybe you are completely new to social media? If so, this course is for you. This interactive, highly practical workshop will help you harness the power and opportunities of the two key social media channels for insolvency practitioners, LinkedIn and Twitter. You will find out why they matter for an insolvency practitioners’ business and how to use them to network, raise your profile, target your chosen audiences, and develop relationships and new business opportunities.

Edinburgh, Thursday 26 May 2016
Manchester, Wednesday 1 June 2016

Bookings
Click here or contact the ISS Training team on 0845 601 7570 or courses@insolvencysupportservices.com.