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Category Archive

European market entry studies for several UK retailers.

David WallaceJuly 20, 2015 Retailing

Training sessions, customer research, marketing strategy, including brand extension, for a frozen yogurt business.

David WallaceJuly 14, 2015 Customer insights, Food and Drink, Marketing strategy, Retailing

Marketing plan, following prospective customer research, for the launch of an upmarket Scandinavian furniture outlet by an established retail group.

tom_xdj82b3hJune 23, 2015 Retailing, SMEs

Strategic marketing plan for a luxury jewellery retailer, including customer research and in-store customer journey mapping to help improve the customer experience.

tom_xdj82b3hJune 23, 2015 Customer insights, Marketing strategy, Retailing, SMEs

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